Beneath a Surface cover art

Beneath a Surface

 Preview

Try Premium Plus free
1 credit a month to buy any audiobook in our entire collection.
Access to thousands of additional audiobooks and Originals from the Plus Catalogue.
Member-only deals & discounts.
Auto-renews at $16.45/mo after 30 days. Cancel anytime.

Beneath a Surface

By: Brad Sams
Narrated by: John T. Lewis
Try Premium Plus free

$16.45 per month after 30 days. Cancel anytime.

Buy Now for $16.99

Buy Now for $16.99

Confirm Purchase
Pay using voucher balance (if applicable) then card ending in
Switch payment method
By confirming your purchase, you agree to Audible's Conditions Of Use and Privacy Notice and authorise Audible to charge your designated credit card or another available credit card on file.
Cancel

About this listen

After having failed to create a market for tablets in the early 2000s, Microsoft launched a new hardware effort in 2012 to disastrous results. The company was forced to write down $900 million in inventory, and Surface’s future was in jeopardy.

Beneath a Surface tells the inside story of how Microsoft turned its hardware dreams into a reality with new details about the challenges Panos and his team had to overcome as well as the internal politics that nearly killed the brand.

For fans of Microsoft and those who are interested in the business of building brands, Beneath a Surface is a must-hear that tells the story of how Microsoft turned a failure into a fortune.

©2018 Brad Sams (P)2019 Brad Sams

What listeners say about Beneath a Surface

Average Customer Ratings
Overall
  • 4.5 out of 5 stars
  • 5 Stars
    1
  • 4 Stars
    2
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0
Performance
  • 2 out of 5 stars
  • 5 Stars
    0
  • 4 Stars
    0
  • 3 Stars
    1
  • 2 Stars
    1
  • 1 Stars
    1
Story
  • 5 out of 5 stars
  • 5 Stars
    3
  • 4 Stars
    0
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0

Reviews - Please select the tabs below to change the source of reviews.

Audible.com.au reviews

Amazon Reviews
Sort by:
Filter by:
  • Overall
    4 out of 5 stars
  • Performance
    1 out of 5 stars
  • Story
    5 out of 5 stars
Profile Image for Jared

Great yarn. Terrible narration.

Brad has clearly spent considerable time doing research for this book, was well worth it. However, the narrator took no notice of any commas, full stops or headings - just read every word continuously in monotone.

Report this

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!

In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.